To transform the property market by enabling greater price accuracy leading to a more vibrant and active market.
To offer more insights and opportunities, changing the fragmented, disparate nature of real estate information.
Changing the way real estate share data to empower better property insights.
To use data, allowing the property industry to know more about any property and creating leading indicators for better insights.
Created, owned, and managed by the industry for the industry!
LOOM has its origins in the real estate industry, with ownership across competing real estate brands, and mortgage originators, with one vision:
“To enable a vibrant property market by empowering the property industry with more insight into every property.”
Data is at the center of the LOOM services; we are shifting the needle how data is used through collaborative data sharing of listing- and confirmed sales data enabling us to provide real-time property data and insights creating leading and predictive indicators down to neighbourhood levels and using leading indicators for better property value estimates.
Through a unique industry data sharing agreement, we weave (loom) together data to create real-time insights from a national level down to the area a property is in.
LOOM-Enate: Enhance and illuminate your property reports with ‘LOOM-Enate’ reports.
LOOM-Estimate: Weaving more data to enable a better property value estimation with ‘LOOM-Estimate’.
Chief Executive Officer:
Jacques Rossouw
Head of Operations:
Lydia Govender
Head of Products & Client Services:
Fran Esterhuizen
Product Specialist:
Carlo Swart
Training Manager:
Yolandri Harmse
Strategic Business Enablement Manager:
Nic Meyer
Key Account Manager (W. Cape):
Julian Scott
Head of Finance:
Linda Bruyns
Chairman & Non-Executive Director:
MA Schutte
Executive Director & CEO:
JP Rossouw
Non-Executive Directors:
JD Le Roux
PR Botha
RS Dyer
AM Golding
AW Clarke
GJD Jordaan
CJ Bruyns (Alt)
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LOOM - Weaving together of property data